Zachary Mason’s latest single, I Wish Humans Were Made In A Factory, released on February 15, 2025, is a clever and sardonic take on human nature wrapped in a catchy rock package. Known for his distinctive blend of acoustic and electric guitars and his knack for quirky lyricism, the Guildford-based artist has steadily built a reputation since 2021. With over 200 demo tracks recorded on a modest setup gifted by a relative, Zachary has honed a sound that spans indie rock and experimental influences. His growing recognition includes features in Spanish Rolling Stone, airplay on Bay FM, and placements with sync companies like YTINIFNI Pictures.
This marks Zachary’s eighth single and blends his signature indie rock foundation with an experimental edge. The song’s premise is humorous and thought-provoking, playfully suggesting that humans might be better off if they were factory-made rather than shaped by the unpredictable forces of nature. With his sharp wit, Zachary delivers a satirical take on the contradictions and complexities of human existence, offering a lyrical perspective that is both relatable and refreshingly tongue-in-cheek. His songwriting cleverly balances frustration with amusement, making for a track that is as engaging as it is insightful.
Musically, the track leans into gritty indie rock textures, with electrifying guitar riffs that inject an urgency matching the song’s thematic weight. A strong rhythm section provides a steady backbone, while atmospheric keyboard layers add depth, ensuring the sound feels raw and expansive. The production remains organic, letting the energy of the instruments and Zachary’s vocals take centre stage without unnecessary polish. The result is a track that is both fun and thought-provoking, embracing rock’s rebellious spirit while experimenting just enough to keep things fresh.
With I Wish Humans Were Made In A Factory, Zachary Mason once again proves his ability to craft songs that resonate on both a musical and emotional level. Instead of dwelling in cynicism, he embraces the absurdity of life with humour and sharp commentary, offering a refreshing perspective within the indie rock scene. As his career continues to gain momentum—through radio success, sync placements, and critical recognition—Zachary remains an artist to watch. If this single is any indication, his future releases will continue to blend wit, introspection, and inventive rock stylings, making him a standout voice in modern indie music.
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